New York isn’t the only city struggling with an outdated convention center that’s lost its ability to draw in major conventions. According to the Miami Herald, the Miami Beach Convention Center is overdue for a makeover and a proposal is in the works to demolish it — along with City Hall and the old Jackie Gleason Theater — to make way for a modern multi-purpose development including a convention center, hotel, condos, office space, restaurants and parks. But like any improvement project, it’s not without controversy and must still be approved by voters.
The man who launched the TED Conferences is at it again. Richard Saul Wurman is planning a new event this September, called the WWW Conference. It will feature a series of one-on-one conversations with visionaries, interlaced with improvised music. Wurman calls it “an energetic exploration of the lost art of conversing.” Successful Meetings caught up with Mr. TED to learn more about the WWW Conference and what else he has on the horizon.
They say there’s a trade show for every audience, and here’s one example that will scare the daylights out of you: the Halloween & Attractions Show. This 17th annual gathering drew about 8,000 people who manage haunted attractions around the globe with exhibits showcasing the latest props and gory special effects.
And as a trade show road warrior, you might want to check out some of the latest innovations introduced at the recent Travel Goods Association show in Las Vegas, including a vest that functions as carry-on luggage, a suitcase with shelves, and bags made from recycled materials.
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With experiences as both an exhibitor and a show organizer, Marlys Arnold has a unique perspective on trade show exhibiting. As an exhibit marketing strategist, she travels the country consulting and training on how to create experiential exhibits that produce significantly higher numbers of qualified leads. She’s led workshops for events ranging from local consumer expos to some of the largest trade shows in the U.S. She hosts the Trade Show Insights
blog/podcast, and is the author of Build a Better Trade Show Image
, the Exhibitor Education Manifesto
, and the ExhibitorEd Success System
. She’s also the founder of the Exhibit Marketers Café
, an online education community. To request an “Extra Shot of Exhibit Success” go to www.ExhibitMarketersCafe.com
Stop wasting money on displays that aren’t effective!
Inside this guide, you’ll discover how to avoid the most common – and not always obvious – mistakes in exhibit design. Create a multisensory experience that exceeds expectations and connects with attendees.