Exhibiting Trends Archive
10 May 2013
Weekly News & Insights: Big Show Buyouts & Industry Trends
This is a preview -- to read the full post, click "Read More" below. (293 words, estimated 1:10 mins reading time) The “will they or won’t they” waiting is over … Nielsen Expositions has officially been purchased for $950 million by the Canadian equity firm Onex. Nielsen has a roster of 65 trade shows, with
03 May 2013
Weekly News & Insights: Enhancing Connections
This is a preview -- to read the full post, click "Read More" below. (369 words, 1 image, estimated 1:29 mins reading time) Trade shows and conferences have always been about making connections. And while that hasn’t changed, many of the tools available have. Social media is now a major player in creating connections before,
26 Apr 2013
Weekly News & Insights: It’s All About Results
This is a preview -- to read the full post, click "Read More" below. (384 words, estimated 1:32 mins reading time) No question that the bottom line of exhibiting is all about getting results. You want to show results for your time, effort and expenses. The problem is that too few exhibitors are doing anything
22 Apr 2013
Earth Day Edition: Sustainability at Trade Shows
This is a preview -- to read the full post, click "Read More" below. (269 words, estimated 1:05 mins reading time) Trade shows unfortunately have a reputation of producing massive amounts of waste, but it doesn’t have to be that way. Guest expert Dr. Sue Tinnish, Dean of the Kendall College School of Hospitality Management,
15 Apr 2013
Weekly News & Insights: International Exhibiting Edition
This is a preview -- to read the full post, click "Read More" below. (296 words, estimated 1:11 mins reading time) While trade show audits are still far from the norm here in the U.S., they are beginning to catch on internationally. Expografica, one of the 10 largest shows in Mexico, will be auditing their