Trade Show Insights » show organizer

Jan

31

What I Wish I’d Known as a New Exhibitor

Tagged Under : booth attraction, booth behavior, booth staff, exhibit design, promotions, show organizer

Prefer to listen to this article? Just click on the play button at the bottom of this entry!

Because I’ve participated in more trade shows than I can remember (since shortly after college when I was a brand-new entrepreneur), it’s tough to even recall my very first experience. But there are definitely some rookie mistakes that I remember from those early years!

This is a preview of What I Wish I’d Known as a New Exhibitor. Read the full post (847 words, 1 image, estimated 3:23 mins reading time)

No Comments| Posted by : MarlysKA

Where Are the Signs?

Tagged Under : show organizer, signage

Have you ever been lost? If so, I’m sure you remember the frustration of wandering around looking for a way to wherever it was you were trying to go.

Recently, I experienced that feeling. I was with a friend in a building where I know my way around well, but there was an event going on and they were detouring people around the main hall. “No problem,” I assured my friend. We asked an employee who pointed and said, “Just go out the east door and around the back of the building.”

This is a preview of Where Are the Signs?. Read the full post (557 words, estimated 2:14 mins reading time)

Comments Off| Posted by : MarlysKA

Teamwork, from a Show Manager Perspective

Tagged Under : exhibitor, show management, show organizer

This episode marks the relaunch of the Trade Show Insights podcast, now located at www.tradeshowinsights.com. Thanks to those who have been loyal listeners, and welcome to those who are discovering us for the first time!

Today our topic is how exhibitors and show managers can work together to achieve greater success. Our guest is Aubin Wilson, former group show manager with George Little Management.

Duration: 21 min. 38 sec.
Size: 24.9 MB