There’s never a lack of creativity at the EXHIBITOR Show. Here are just a few examples of the stand-out exhibits from this year:
- Optima Graphics used fabric to create faux concrete walls and a wood floor covered with paint splatters
- Classic Exhibits (sponsor of Trade Show Insights) featured a “Sweet Solutions” theme to showcase their portable, modular and custom designs
- Group Delphi’s storytelling theme featured flying books and creative titles like “Boothenstein” and “The Phantom of the Loading Dock”
- Kubik borrowed from the story of Goldilocks with their “Not too big, not to small … just right!” theme
- GES took an ‘unbooth’ approach with their “Art & Science of Engagement” theme that featured the giant Earth Harp as the focal point
Stop wasting money on displays that aren’t effective!
Inside this guide, you’ll discover how to avoid the most common – and not always obvious – mistakes in exhibit design. Create a multisensory experience that exceeds expectations and connects with attendees.
