For many North American exhibitors, the thought of exhibiting in Europe or the United Kingdom may create an uneasy feeling, often due to fear of the unknown. Click the play button below to hear guest expert Graham Green put some of those fears to rest by clearing up common misperceptions including:
- What design elements need to be considered for exhibits, or “stands” in Europe and the U.K.
- How labor issues differ from those in U.S. cities
- Why dealing with customs doesn’t have to be intimidating
Graham also extends an invitation to contact him with further questions via the Graham Rowland website, or to talk in person at booth #1650 at EXHIBITORLIVE in Las Vegas (February 25-27, 2019).
About Graham Green:
Graham Green has been in the exhibitions industry for the last twenty-five years. He began with a freight forwarding background, which provided an invaluable experience in European logistics. He has served as Director of Graham Rowland since 1989, working with exhibitors of all sizes in all the major exhibition sites across Europe.