Weekly Insights: See the Attendee Perspective

How do you make attendees and prospects feel when they enter your booth?

Do they feel welcome and special, or more like a mere number or badge scan?

Perhaps it’s time to see the experience from their eyes …

(Note: While this tongue-in-cheek video is aimed at software companies, it has lessons for exhibitors in all industries.)

Need help seeing the attendee perspective? Check out these posts/podcast episodes:

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