Weekly Insights: What If …?
Lately I keep hearing the argument that virtual can never replace in-person events, so why spend so much effort on them? Well … spoiler alert! Face-to-face events won’t be …
Category: Creative Inspiration
Taking ideas found all around to produce new, ingenious marketing on the trade show floor
Weekly Insights: Now is the Time to Prepare for Future Shows
Although there’s still a lot of debate over exactly when trade shows will return in their traditional form (even though a few have tried), the fact remains that most …
Unleash Your Creativity
On this week’s Virtual Lunch in the Exhibit Marketers Cafe, Alan Arnold joins Marlys for a conversation about how to tap your creativity when faced with a challenge. You’ll …
Creative Sponsorships for Virtual Events
Just because events are going virtual doesn’t mean there aren’t still great ways for sponsors to get their message out. On this week’s Virtual Lunch replay, guest Nicole Burkart …
Discover Your Career Superpower
For months, I’ve wished there was something I could do for all my trade show friends who were suddenly thrust into searching for a new career. Then I met …