Essential Tips Archive
It’s a question I get from exhibitors all the time: “What questions should I ask in the booth in order to qualify the leads?” Now while those specific questions may vary from one exhibitor to another, depending on your actual business and what you provide, there are some common starter questions. This infographic from HubSpot.com
If you haven’t yet heard all the buzz about GDPR, you definitely will be soon. GDPR stands for the European General Data Protection Regulation, and once it takes effect on May 25, it will affect everyone doing business with any citizens of the European Union (EU), no matter where the organization or business is located.
It should come as no great surprise that trade shows and retail stores share a lot in common. After all, a trade show exhibit is a lot like a short-term store – no matter whether you’re selling products or services, or whether your audience is businesses/organizations or consumers. So it’s wise to pay attention to
In case you missed a few posts over past year, here’s a roundup of the 10 most popular: Detroit’s Cobo Center Makes Going Green a Priority (interview)** Reinventing the Trade Show Floor: What’s Next? ** 6 Reasons You’re Not Successful at Trade Shows ** Exhibit Design That Works is Here! (featuring book trailer video) Weekly
Admit it … how many times have you attended conference sessions or webinars excited about all the great ideas, but yet you haven’t implemented any of the things you learned? I get it! I’ve got notebooks full of notes – many of which I’ve never looked at since the workshop. Prefer to listen to this