How to Create Memorable Experiences Now
It’s no secret that I’m a huge fan of The Experience Economy by Joe Pine and Jim Gilmore. So you can imagine how delighted I was when Jim agreed …
Category: Exhibiting Trends
Together Again Expo Recap
This special edition podcast episode is a bit different – I decided to republish this week’s Virtual Lunch interview with Kevin Carty from Classic Exhibits. You’ll hear his firsthand …
Weekly Insights: Creating Open Space
Show floor layouts may look very different going forward. One-way aisles and timed entry for attendees are among the ideas being discussed. You can get a feel for what …
Adapting Exhibits for the (Near) Future
While it may still be unclear exactly when face-to-face trade shows will be back up and running again, there’s one thing we do know for sure: they certainly won’t …
What Trade Shows Should Do Now – Part 3: Blend Virtual & In-Person Events
Virtual events. For years, that phrase has ignited fierce debate in the trade show and events world. And even now that we’ve been forced to make all meetings virtual, …