Tag: attendee communication

Why stop with a one-week experience? (Too many trade shows do.) Instead, think of your trade show as the centerpiece of an ongoing community for exhibitors, sponsors and attendees. …

Exhibitors often over-explain their products to the point where attendees’ eyes glaze over! So try this technique instead. Feel free to share with someone who needs a little help …

Whether you realize it or not, people are talking about your trade show. Before, during and after the event. About the speakers, the exhibits, and the overall vibe on …

Let’s face it – these days, attendees want to be in control of their own experience. They thrive on the four C’s, which according to the Event Manager Blog …

Anybody who’s ever coordinated a trade show exhibit knows it’s a lot like herding cats. In a blizzard. On a frozen lake. There are all those moving parts that …