Top 10 Posts & Episodes of 2024
It’s time to celebrate our most popular posts and podcast episodes from the past year! Be sure to catch up on any gems you might have missed – especially …
Tag: attendee perspective
Ah-ha Moments from My First IMEX Experience
For years I’ve been hearing all the buzz about IMEX, but never had the opportunity to experience it first-hand until this year. IMEX is often referred to as the …
Weekly Insights: Is Your Marketing Strategy Internal or External?
Many marketing professionals and entrepreneurs get all excited when they come up with a clever marketing campaign. But the problem is that message often falls flat with their target …
Weekly Insights: See the Attendee Perspective
How do you make attendees and prospects feel when they enter your booth? Do they feel welcome and special, or more like a mere number or badge scan? Perhaps …
Creating Sensory-Friendly Events
Anyone who’s ever walked a trade show knows how easy it is to hit stimulus overload. And that becomes even more of a challenge for neurodiverse or introverted attendees. …