Lessons from the Show Floor: Work the Line
Attending my first American Library Association Annual Conference & Exhibition was a delight! As an author, book lover, and trade show consultant … it was like stepping into a dream …
Tag: booth attraction
Top 10 Posts & Episodes of 2023
With another year winding down, it’s time for a look back at our most popular posts and podcast episodes this year. Be sure to check out any you might …
Let Your Goals Be Your Guide
When I ask exhibitors about their goals for a particular show, the most common answer is either brand awareness/visibility or generating leads. While these are valid reasons for exhibiting, …
Smart Attractions & Giveaways at EXHIBITORLive 2023
For our second video in the EXHIBITORLIVE recap series, here’s a look at some creative booth attraction and giveaway ideas. Here are the companies featured in this video: Blue …
Open Mic Recap: How Do You Stand Out on the Show Floor?
Another great conversation on our latest Exhibit Marketers Café Open Mic event on LinkedIn! Thanks to Rama Beerfas and Michelle Nicole McNabb who came on stage, and to those …