Let Your Goals Be Your Guide
When I ask exhibitors about their goals for a particular show, the most common answer is either brand awareness/visibility or generating leads. While these are valid reasons for exhibiting, …
Tag: booth attraction
Smart Attractions & Giveaways at EXHIBITORLive 2023
For our second video in the EXHIBITORLIVE recap series, here’s a look at some creative booth attraction and giveaway ideas. Here are the companies featured in this video: Blue …
Open Mic Recap: How Do You Stand Out on the Show Floor?
Another great conversation on our latest Exhibit Marketers Café Open Mic event on LinkedIn! Thanks to Rama Beerfas and Michelle Nicole McNabb who came on stage, and to those …
Create a Buzz at Your Booth
Do you take your exhibit too seriously? Are you forgetting to have fun in your booth? In this rebroadcast of Virtual Lunch, bestselling author Dr. Bob Nelson (1501 Ways …
Adapting Exhibits for the (Near) Future
While it may still be unclear exactly when face-to-face trade shows will be back up and running again, there’s one thing we do know for sure: they certainly won’t …