No matter what their job title, attendees go to shows for the same primary reasons — to shop, buy and learn — according to a recent study conducted by …
For years, the trade show industry has gotten a bad reputation for being extremely wasteful and “un-green,” creating mountains of trash before, during and after most any show. Now …
Think just because people are clamoring in your booth for your giveaway that you’ve made a big impression? Think again! Too many times exhibitors hand out trendy or cliché …
Today’s tip is about being strategic during your in-booth conversations with attendees to insure you’re getting highly qualified leads. Please feel free to share these graphics with anyone you …
Our quick tip this week is about how the importance of having a system to record notes about each potential lead. Please feel free to share these graphics with …