Welcome to the New Era of Trade Shows
No doubt we all wish we had a crystal ball to see what the future of trade shows might look like. Or do we really need one? If there’s …
Tag: innovation
Creating Disruptive Learning at Trade Shows & Events
(I wrote this article for TSNN.com where it was originally published – Reprinted with permission.) In a society that’s more disconnected and lonely than ever, people no longer attend …
Weekly Insights: Where to Look for Innovation Inspiration
In today’s fast-moving world, it’s important to stay on the cutting edge. What we viewed as creative ideas in years past won’t cut it in this innovative age, so …
Summer Reading to Enhance Your Exhibit Marketing
During the warm, sunny summer months, it seems everyone is talking about great reads. And while that often may include an epic work of fiction or the latest thriller, …
Weekly News & Insights: Events made mainstream news, but not in a good way
When I first saw the article, “Conventions Breed ‘Bad Behaviors,’ Survey Shows” in Successful Meetings, I found it a bit strange. But when TSNN ran an editorial spelling out …