In case there is any lingering doubt that trade shows are rebounding after the recession, this week Las Vegas made a bold statement: the Mandalay Bay Convention Center debuted their new $70 million expansion hosting the Men’s Apparel Guild in California (MAGIC) fashion trade show. When the project is completed next January, this new addition will bring Mandalay’s total convention space to more than 2 million square feet, moving them up to fifth place in North America. And in a town known for it’s bright lights, it only seems fitting that the building’s rooftop will also house a solar array that will generate more than 3 million kilowatt hours each year.
Other convention centers are not exactly celebrating this week … the Federal Communications Commission (FCC) fined Smart City Holdings $750,000 and ordered it to stop blocking visitors’ Wi-Fi access at 30 convention centers around the U.S. Last year, the FCC also fined Marriott $600,000 for blocking Wi-Fi access at the Gaylord Opryland Hotel and Convention Center in Nashville. For those who travel frequently to shows around the country, this likely comes as no surprise. It’s been a common occurrence to have difficulty connecting to the Internet in many convention centers. Now it turns out that Smart City was automatically blocking access for exhibitors and attendees who didn’t pay their $80 per day fee and chose to use their own data plans for Wi-Fi access instead. The FCC has stated that’s unacceptable and Smart City has agreed to pay the fine. No word yet on the convention centers’ reactions to the verdict …
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With experiences as both an exhibitor and a show organizer, Marlys Arnold has a unique perspective on trade show exhibiting. As an exhibit marketing strategist, she travels the country consulting and training on how to create experiential exhibits that produce significantly higher numbers of qualified leads. She’s led workshops for events ranging from local consumer expos to some of the largest trade shows in the U.S. She hosts the Trade Show Insights
blog/podcast, and is the author of Build a Better Trade Show Image
, the Exhibitor Education Manifesto
, and the ExhibitorEd Success System
. Exhibit Design That Works
(the first book in the YES: Your Exhibit Success
series) debuted in July 2017. She’s also the founder of the Exhibit Marketers Café
, an online education community.