Month: April 2020

  While I wish I had a crystal ball and could give you a precise timeline for when the trade show industry will be up and running again, I’m …

Earlier this week, thousands of meeting professionals from around the world gathered online for this year’s Global Meetings Industry Day (GMID). A recent study conducted by APCO Worldwide shows …

While things are upside-down in the trade show world right now, that’s no excuse to stop marketing altogether. Should your message change? Absolutely. But don’t stop marketing. Your audience …

While it’s true that the trade show and hospitality industry has probably taken the biggest hit from the current crisis, it’s also true that members of our industry are …