Ready to Take a Leap in Your Exhibiting?
Today is Leap Day, which brings to mind the famous quote from astronaut Neil Armstrong: “One small step for man, one giant leap for mankind.” While it may be …
Category: Podcast Episodes
What I Wish I’d Known as a New Exhibitor
Because I’ve participated in more trade shows than I can remember (since shortly after college when I was a brand-new entrepreneur), it’s tough to even recall my very first …
Communicating with Deaf Attendees
How friendly is your booth for deaf attendees? It’s likely a question you’ve never considered, but you should. Susan Layton of E Interpreting Services has been interpreting for almost …
Smart Ways to Use Promotional Products
If you’ve ever used (or thought about using) promotional products as part of your exhibit marketing plan, you’ll want to hear what Ben Baker, President of CMYK Solutions in British …
How Green is Your Trade Show?
In honor of the 40th anniversary of Earth Day, we’re taking a look at how the trade show industry is going green. Our guest, Scott McKye from KleerTech, offers …