Tag: attracting attendees

There’s a disorder that nearly every exhibitor suffers from at one point or another. It begins slowly, but can grow to a dangerous level. It’s called “Center of the …

So many times I hear exhibitors grumbling that a particular show was a disaster. They blame show management for not doing enough to bring in the traffic. Yet they …

Our quick tip this week is about how to use in-booth demos effectively. Please feel free to share these graphics with anyone you feel could benefit from the tips.

Certain trade shows seem to inspire the more wild and wacky side of exhibitors, especially if they tend to have a young, adventurous audience. Take the recent Outdoor Retailer …

Lately there’s been a lot of buzz online about whether or not trade shows are still relevant, both inside and outside the industry. Ironically, some of the external sources …