Weekly Insights: These Shoes Were Made for (Trade Show) Walkin’
In keeping with our theme from this week’s podcast on wellness … for years I’ve said I wished I could create the perfect trade show shoe. (If so, I’d …
Tag: booth staff
Who Should (and Shouldn’t) Be Staffing Your Booth
If you’ve ever been in charge of a booth staff team, you may have discovered that not everyone is cut out for booth duty. Granted, there may be times …
Weekly Insights: Your Summer Playlist (Exhibit Strategy & Expert Insights)
In my previous post I shared a list of recommended books, but in case you’re more inclined to listen than read, this one’s for you! Perhaps you’ve missed a …
Weekly Insights: Summer Reading List
It’s here – those long, hot (or in some cases, downright scorching) days of summer. So in other words, it’s the perfect time to stay in the air conditioning …
Small Tweaks, Big Results
Successful exhibit marketing isn’t the result of one “magic wand” thing you do. It happens because you take the time to think through the entire process and make adjustments …