Tag: exhibitor communication

Trade show organizers: Here’s what your exhibitors aren’t telling you …  ❌ They’re struggling with ROI ❌ Booth traffic isn’t meeting their expectations ❌ They’re considering smaller spaces (or …

Why stop with a one-week experience? (Too many trade shows do.) Instead, think of your trade show as the centerpiece of an ongoing community for exhibitors, sponsors and attendees. …

As a trade show organizer, it’s not that complicated to develop good relationships with your exhibitors and sponsors – especially if you follow a basic recipe. Note: This video …

According to the Center for Exhibition Industry Research (CEIR), exhibitor retention across all trade shows is 62%. While that’s not horrible, it does leave a lot of room for …

Earlier this week, I came across a disturbing discussion in LinkedIn regarding an article on the CEIR blog titled “Whose Show Is It Anyway?” It seems that based on …