Weekly Insights: Creating Open Space
Show floor layouts may look very different going forward. One-way aisles and timed entry for attendees are among the ideas being discussed. You can get a feel for what …
Tag: future of trade shows
What Trade Shows Should Do Now – Part 3: Blend Virtual & In-Person Events
Virtual events. For years, that phrase has ignited fierce debate in the trade show and events world. And even now that we’ve been forced to make all meetings virtual, …
What Trade Shows Should Do Now – Part 2: Keep on Communicating
Now that we’ve transitioned from freak-out stage to somewhat of a new routine – at least in many of our day-to-day functions – it’s important that we continue to …
What Trade Shows Should Do Now – Part 1: Prepare for a Comeback
While I wish I had a crystal ball and could give you a precise timeline for when the trade show industry will be up and running again, I’m …
2020 Perspective (as Predicted in 2010)
Back in January 2010, I wrote a letter to my TradeShowTips e-zine subscribers from the perspective of 10 years in the future. Now that we’ve arrived at that milestone, …