No Attendee Left Behind
Lately the same topic keeps coming up in conversations with exhibitors, show organizers, and other industry professionals. Everyone’s talking about how show floor traffic may be down by 40–50 …
Tag: hybrid events
Event Planning Lessons from the 2020 Un-Conventions
This year has proved to be a challenge for event planners on every level, including those in charge of the Presidential Conventions. Now I don’t know about you, but …
Are Virtual Trade Shows the Way of the Future?
A decade ago, if you listened to all the buzz around virtual expos, you might have thought that trade shows were moving into the digital realm, leaving the traditional “walk …
The ABC’s of Exhibit Marketing: V is for Virtual & Hybrid Shows
Everyone’s buzzing about virtual and hybrid events, but so far only a few have discovered how to make them truly interactive. Please feel free to share these graphics with …
Weekly News & Insights: The Reality of Virtual
No matter what side of the face-to-face vs. virtual events debate you weigh in on, the reality is that we live in a digitally-connected world. Your influence is affected …