Social media has been around a long time, but are we tapping into its full potential when it comes to our events?
Monica Vila provides valuable insights, not only from her expertise in social media marketing, but also many years spent working in trade shows and events. In this rebroadcast of Virtual Lunch, you’ll discover how to enhance your social media marketing by:
- Tapping influencer marketing within your audience
- Learning from what consumer brands are doing
- Building community in the right platforms for your audience
- Introducing your audience from one platform to another
Here are links mentioned during the interview:
About Monica Vila
Monica Vila is Co-Founder and CMO at OM Media (or OMM as it’s known by its clients). OMM is one of the pioneer influencer and social marketing agencies launched in 2010 for consumer-facing and B2B brands working across all social platforms. Programs and activations for OMM’s clients run the gamut of platforms including Twitch, YouTube, Twitter, Snapchat, Instagram, Tik Tok, and Pinterest.
Prior to entering the social marketing world 11 years ago, Monica worked for years in the trade show industry at Reed, Blenheim, Miller Freeman, and Ziff Davis. She founded and sold two startups in the events space, and is comfortable across five languages.
< Transcript coming soon >