Weekly Insights: Choose Your Thoughts
While many of us feel out of control right now, there’s one area where we still have control – our thoughts.
Author: Marlys Arnold
Marlys Arnold brings a unique perspective to trade show exhibiting, with experience as both an exhibitor and a show organizer. For over two decades, she’s advised thousands of exhibitors through consultations and workshops for events ranging from local consumer expos to major U.S. trade shows. She hosts the highly-regarded Trade Show Insights blog & podcast, and is the award-winning author of Build a Better Trade Show Image and Exhibit Design That Works (the first book in the YES: Your Exhibit Success series). She's also the creative mastermind behind the Exhibit Marketers Café, an online hub for learning.
Adapting Exhibits for the (Near) Future
While it may still be unclear exactly when face-to-face trade shows will be back up and running again, there’s one thing we do know for sure: they certainly won’t …
Weekly Insights: Trade Shows & Events Drive the Economy
If you’ve been struggling to explain to friends and family outside the meeting and trade show world just how important our industry is, here are some very important statistics …
Weekly Insights: Q1 Results from CEIR Come as No Surprise
It’s official … the exhibition industry’s growth spurt has halted, at least for now. The CEIR Total Index shows that nearly 75 percent of events in the last half …
Weekly Insights: Exhibitions Day 2020 Recap
Obviously this year’s Exhibitions Day wasn’t like those before – everything took place online. Representatives from around our industry shared updates on how to restart events safely, fundraising efforts …