Category: Essential Tips

We’re less than two months away from the compliance deadline for the European General Data Protection Regulation, known as GDPR, which takes affect on May 25, 2018. If you …

It’s a challenge I hear from exhibitors all the time: How can we possibly stand out with only a 10-by-10-foot booth in a sea of (much larger) exhibits? And …

Let’s face it – these days, information is easy to find, both online and off. So unless your exhibit goes to the next level and engages attendees, you might …

No matter whether you’re an exhibitor or a show organizer, there are often times when you may also be walking the show floor as an attendee. Do you know …

It’s a question I get from exhibitors all the time: “What questions should I ask in the booth in order to qualify the leads?” Now while those specific questions …