Category: Exhibiting Trends

There’s never a lack of creativity at the EXHIBITOR Show. Here are just a few examples of the stand-out exhibits from this year: Optima Graphics used fabric to create …

While I don’t claim to be a techie, I do get excited by all the gadgets and tools out there for increasing engagement. This year’s EXHIBITOR Show had no …

For years, the trade show industry has gotten a bad reputation for being extremely wasteful and “un-green,” creating mountains of trash before, during and after most any show. Now …

For years, people have been saying that trade shows are dying due to technology and online networking. But show after show is proving, in the words of Mark Twain, “The report …

One great way to discover new ideas for your exhibit is to visit a trade show outside your industry. Or even go outside your own country, which is exactly …