Category: Podcast Episodes

Before we delve into some of the most common mistakes exhibitors make when it comes to promotions, perhaps the biggest one of all is the fact that so many …

Do you speak a second language? If so, how did you learn, and how well do you communicate in that language? Personally, I took one year of French in …

This week, I was honored to be the featured guest on Workshop Wednesdays, an online radio show focused on business-building tips hosted by Tony Gambone and Linda Ballesteros. Tony …

In virtually every industry there are a wealth of opportunities for continuing education — in fact, it’s a primary focus of any association conference. Yet the CEIR report “How …

How successful was your last exhibit? Did you meet your goal? Did you even have a goal? If not, how do you define success? The sad fact is that …