Build A Better Trade Show Image Wins 2024 Best Indie Book Award™
It’s official – Build A Better Trade Show Image has been awarded the 2024 Best Indie Book Award™ (BIBA®) in the Marketing category! Thanks to all who were part …
Tag: Build a Better Trade Show Image
Crafting Experiences That Captivate
Designing an impressive exhibit display just isn’t enough anymore. Attention spans are shorter, and attendees want experiences that not only educate about your products, but also involve and entertain …
Weekly Insights: Your Booth Staff Matters!
Exhibitors often focus on how their booth looks and what creative attractions or giveaways they can offer, yet forget to educate their booth staff on how to engage and …
Weekly Insights: Taking a Long-Term Perspective on Leads
One misperception exhibitors often have is that trade show leads must become clients within 30 days (or some other random timeline) in order to make their exhibit investment worthwhile. …
Weekly Insights: Vote for Your Favorite Exhibit Design
It’s time to cast your vote for the best design in EXHIBITOR Magazine’s Portable/Modular People’s Choice Awards. You can cast one vote per day from now until April 24, …