Weekly Insights: Do You Have a Word of Mouth Strategy?
Whether you realize it or not, people are talking about your trade show. Before, during and after the event. About the speakers, the exhibits, and the overall vibe on …
Tag: buzz marketing
Weekly Insights: What Do Events Have in Common with Selling $50 T-shirts?
What do t-shirts have in common with trade shows and events? Turns out they both benefit greatly from experiential marketing and accelerated buzz. Listen to this PCMA/PSAV interview with …