Weekly News & Insights: Industry Trends & Tools
At a recent industry event, Brian Casey, CEO of the Center for Exhibition Industry Research (CEIR), shared trends from the latest CEIR Index Report. Here are a few of …
Tag: CEIR
Weekly News & Insights: More Trailblazer Ideas & How to Become One
Recently I shared ideas from several trailblazing shows that truly understand how to innovate for the benefit of both exhibitors and attendees. This week we’re spotlighting even more shows …
Weekly News & Insights: More Perspective on What Attendees Want
Exhibitors often wish they could read attendees’ minds. The latest report from the Center for Exhibition Industry Research (CEIR), titled Exhibition Floor Interaction: What Attendees Want, may provide the …
Weekly News & Insights: And the Attendees Keep Coming …
No matter what their job title, attendees go to shows for the same primary reasons — to shop, buy and learn — according to a recent study conducted by …
Weekly News & Insights: Raising the Bar
For years, the trade show industry has gotten a bad reputation for being extremely wasteful and “un-green,” creating mountains of trash before, during and after most any show. Now …