Tag: CEIR

Recently I shared ideas from several trailblazing shows that truly understand how to innovate for the benefit of both exhibitors and attendees. This week we’re spotlighting even more shows …

Exhibitors often wish they could read attendees’ minds. The latest report from the Center for Exhibition Industry Research (CEIR), titled Exhibition Floor Interaction: What Attendees Want, may provide the …

No matter what their job title, attendees go to shows for the same primary reasons — to shop, buy and learn — according to a recent study conducted by …

For years, the trade show industry has gotten a bad reputation for being extremely wasteful and “un-green,” creating mountains of trash before, during and after most any show. Now …

There’s no question that every American — and many other people worldwide — are beginning to feel the effects of the U.S. government shutdown. But in the meetings and …