Enhance Your Exhibit Strategy with AI Tools
When you hear AI, you probably think of ChatGPT, right? But there are SO many other tools out there! Or perhaps you’re feeling a bit overwhelmed (or skeptical) about …
Tag: in-booth activities
Creating Events That Care for People & Planet
Lifestyles have changed since the “Great Pause,” and stamina is a big part of that. While event attendees used to be willing to be booked solid from sunup to …
Adapting Exhibits for the (Near) Future
While it may still be unclear exactly when face-to-face trade shows will be back up and running again, there’s one thing we do know for sure: they certainly won’t …
How to Create Connections at Trade Shows
One of the primary reasons that people continue to attend trade shows in the digital age is because as humans, we crave the feeling of community and connection. We …
Weekly Insights: A Booth Attraction that Makes Scents
One common challenge when incorporating booth attractions: often they fail to attract the right kind of traffic. But that wasn’t the case for Hilton Worldwide at IMEX America. They …