Weekly Insights: Outdoor Retailer Lands in Denver, Teams with SIA Snow Show
This one belongs in the “saw it coming” category. As soon as I heard the list of contestants wooing the Outdoor Retailer shows after their exit from Utah, I …
Tag: Salt Lake City
Weekly Insights: Outdoor Retailer’s Future Up in the Air
For two decades, Outdoor Retailer has held two shows per year in Salt Lake City. And while there have been rumors in recent years it might consider leaving, recently …
Weekly News & Insights: Does Your Booth Attraction Make Sense?
Certain trade shows seem to inspire the more wild and wacky side of exhibitors, especially if they tend to have a young, adventurous audience. Take the recent Outdoor Retailer …
Weekly News & Insights: “The More Things Change …”
A recent study released by the Exhibit & Event Marketers Association (E2MA) has stirred up quite a buzz. The research shared in “Enhancing Exhibitor Value Enables Show Growth” demonstrates that …
This Week in Exhibit Industry News
BookExpo America 2012 has just barely wrapped up in New York, but it appears that changes are on the way. While the show will stay at the Javits Center …