Tag: trends

At a recent industry event, Brian Casey, CEO of the Center for Exhibition Industry Research (CEIR), shared trends from the latest CEIR Index Report. Here are a few of …

One great way to discover new ideas for your exhibit is to visit a trade show outside your industry. Or even go outside your own country, which is exactly …

The “will they or won’t they” waiting is over … Nielsen Expositions has officially been purchased for $950 million by the Canadian equity firm Onex. Nielsen has a roster …

The beginning of a new year provides a good time for reflection … where we’ve been and where we’re going. So here are some resources that will help you …

“Brand awareness.” “Generating buzz.” “Experiential marketing.” Everybody’s talking about these popular business topics today, but how many trade show exhibitors are really putting them into practice? Although trade shows …