Tag: video marketing

There’s no question – video marketing is here to stay. So if you’re not using video to educate and inspire attendees and/or exhibitors, you’re missing out on a powerful …

Are you using video as part of your marketing? Whether you’re a show manager or an exhibitor, there are many creative ways to include video before, during and after …

In the advertising world, there’s a lot of buzz about user-generated content. That’s where consumers are invited to create ads for everything from ketchup to credit cards to cars, …

Continuing with our theme of Promotions this week, guest expert Steve Lager explains how to use video to promote your presence at the show with insights on: Various types …

Without a doubt, video is a major tool for online marketing. But what many don’t realize is that video can also be effective on the trade show floor. In …