Tag: virtual shows

No matter what side of the face-to-face vs. virtual events debate you weigh in on, the reality is that we live in a digitally-connected world. Your influence is affected …

Trade shows and conferences have always been about making connections. And while that hasn’t changed, many of the tools available have. Social media is now a major player in …

“Brand awareness.” “Generating buzz.” “Experiential marketing.” Everybody’s talking about these popular business topics today, but how many trade show exhibitors are really putting them into practice? Although trade shows …

Today we conclude our two-part series on Trade Shows 2.0. Last time, we covered Web 2.0 technology tools for both exhibitors and shows. In this episode, we’ll talk about …

Two recent headlines from EXPO Magazine prompted a further look: VNU Cancels 2007 Incentive Show; Replaces with Virtual Incentive Show Javits Convention Center Expansion Breaks Ground These two headlines …