Author: Marlys Arnold

Marlys Arnold brings a unique perspective to trade show exhibiting, with experience as both an exhibitor and a show organizer. For over two decades, she’s advised thousands of exhibitors through consultations and workshops for events ranging from local consumer expos to major U.S. trade shows. She hosts the highly-regarded Trade Show Insights blog & podcast, and is the award-winning author of Build a Better Trade Show Image and Exhibit Design That Works (the first book in the YES: Your Exhibit Success series). She's also the creative mastermind behind the Exhibit Marketers Café, an online hub for learning.

Spring Cleaning for Exhibitors

Spring Cleaning for Exhibitors
As the weather warms and flowers begin to bloom, there’s often an urge to do spring cleaning around the house: garage, closets, front yard, you name it. But what about your …
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Teaming Up to Reinvent Trade Shows

Teaming Up to Reinvent Trade Shows
Too often trade shows become an “us vs. them” conflict between show managers and exhibitors. But the truth is that each would not succeed without the other and with …
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