7 Sources for Exhibit Design Inspiration
A few years ago at the EXHIBITOR Show in Las Vegas, I coordinated a field trip called “TSI: Trade Show Investigation.” I led two teams of exhibitors (investigators) along …
Author: Marlys Arnold
Marlys Arnold brings a unique perspective to trade show exhibiting, with experience as both an exhibitor and a show organizer. For over two decades, she’s advised thousands of exhibitors through consultations and workshops for events ranging from local consumer expos to major U.S. trade shows. She hosts the highly-regarded Trade Show Insights blog & podcast, and is the award-winning author of Build a Better Trade Show Image and Exhibit Design That Works (the first book in the YES: Your Exhibit Success series). She's also the creative mastermind behind the Exhibit Marketers Café, an online hub for learning.
The ABC’s of Exhibit Marketing: I is for In-booth Demos
Our quick tip this week is about how to use in-booth demos effectively. Please feel free to share these graphics with anyone you feel could benefit from the tips.
YES Challenge: “Lead Management Secrets”
Earlier in the YES Challenge, we covered Presence and Promotions. This week, our focus is on People … both those who are working in your booth and the ones …
The ABC’s of Exhibit Marketing: H is for Hospitality Events
This week’s quick tip focuses on a way you can go beyond the booth by hosting a hospitality event. Please feel free to share these graphics with anyone you …
YES Challenge: “Who’s the Face of Your Exhibit?”
In previous weeks we talked about Presence and Promotions. This week, our focus is on People … both those who are working in your booth and the ones you’re …