Author: Marlys Arnold

Marlys Arnold brings a unique perspective to trade show exhibiting, with experience as both an exhibitor and a show organizer. For over two decades, she’s advised thousands of exhibitors through consultations and workshops for events ranging from local consumer expos to major U.S. trade shows. She hosts the highly-regarded Trade Show Insights blog & podcast, and is the award-winning author of Build a Better Trade Show Image and Exhibit Design That Works (the first book in the YES: Your Exhibit Success series). She's also the creative mastermind behind the Exhibit Marketers Café, an online hub for learning.

This Week in Exhibit Industry News

The top story this week is the trade show industry itself. The Center for Exhibition Industry Research (CEIR) announced that the CEIR Index indicated a 2.7 percent increase in …

BookExpo America 2012 has just barely wrapped up in New York, but it appears that changes are on the way. While the show will stay at the Javits Center …

When you’re the world’s largest trade show, it’s that much more challenging to keep up a steady pace of growth. But last month’s Canton Fair in China managed to …

Earlier this month, my husband came home from work and asked if I’d seen that day’s Dilbert cartoon about trade shows. When I said no, he presented me with …

This Week in Exhibit Industry News – Memorial Weekend Edition

It’s a holiday weekend in the U.S., but odds are many Americans won’t be taking an extended vacation. A recent survey commissioned by Radisson Hotels and published in USA …