Author: Marlys Arnold
Marlys Arnold brings a unique perspective to trade show exhibiting, with experience as both an exhibitor and a show organizer. For over two decades, she’s advised thousands of exhibitors through consultations and workshops for events ranging from local consumer expos to major U.S. trade shows. She hosts the highly-regarded
Trade Show Insights blog & podcast, and is the award-winning author of
Build a Better Trade Show Image and
Exhibit Design That Works (the first book in the
YES: Your Exhibit Success series). She's also the creative mastermind behind the
Exhibit Marketers Café, an online hub for learning.
If you define a truly great show by its ability to bounce back after adversity, the National Restaurant Association Show (NRA Show) certainly qualifies for that status. Last July, …
It seems ironic at a time when business travel is once again being bashed by the U.S. government, that the organizers of Travel & Tourism Week didn’t pull out …
TSNN has announced the list of Top 250 U.S. shows in 2011. It’s no surprise who tops the list: CONEXPO-CON/AGG, produced by the Association of Equipment Manufacturers, which covered …
If you’ve ever used Twitter, you’re likely familiar with the image of the “fail whale” which appears when Twitter’s servers are over capacity. Perhaps convention centers need a similar …
Exhibit Surveys Inc. has announced the results of their 2011 Trade Show Trends Survey, and while most indicators haven’t changed, a couple of important ones did. Time spent on …