Why Do You Love Trade Shows?
In this rebroadcast of Virtual Lunch, we’ve got a crowdsourced episode celebrating Build a Better Trade Show Image Week. We’re featuring why YOU love trade shows! Our guest panelists …
Author: Marlys Arnold
With experiences as both an exhibitor and a show organizer, Marlys Arnold has a unique perspective on trade show exhibiting. As an exhibit marketing strategist, she travels the country consulting and training on how to create experiential exhibits that produce significantly higher numbers of qualified leads. She’s led workshops for events ranging from local consumer expos to some of the largest trade shows in the U.S. She hosts the Trade Show Insights blog/podcast, and is the author of Build a Better Trade Show Image and Exhibit Design That Works (the first book in the YES: Your Exhibit Success series). She's also the creator of the Exhibitor Education Manifesto and the ExhibitorEd Success System and founder of the Exhibit Marketers Café, an online education community.
Let’s Celebrate Trade Shows!
Way back in 1999, I decided to submit a holiday to Chase’s Calendar of Events – Build a Better Trade Show Image Week – and it’s been celebrated the …
Weekly Insights: Why Attendees Will Come Back to Trade Shows
If you’ve been wondering if attendees will come back to trade shows, now that they’ve been introduced to digital marketing methods – worry no more! Shows that have been …
Join NTSA Standing Strong for Our Industry
Mark your calendar for Thursday, February 10 to learn from thought leaders who are moving the trade show industry forward. The NTSA Standing Strong Virtual Conference and Sponsor Showcase, …
Make Your Marketing Message POP!
How intriguing is your marketing? Does it make people eager to know more? In this rebroadcast of Virtual Lunch, communications expert Sam Horn shares tips to transform your marketing …