Author: Marlys Arnold
With experiences as both an exhibitor and a show organizer, Marlys Arnold has a unique perspective on trade show exhibiting. As an exhibit marketing strategist, she travels the country consulting and training on how to create experiential exhibits that produce significantly higher numbers of qualified leads. She’s led workshops for events ranging from local consumer expos to some of the largest trade shows in the U.S. She hosts the
Trade Show Insights blog/podcast, and is the author of
Build a Better Trade Show Image and
Exhibit Design That Works (the first book in the
YES: Your Exhibit Success series). She's also the creator of the
Exhibitor Education Manifesto and the
ExhibitorEd Success System and founder of the
Exhibit Marketers Café, an online education community.
In the final video of this year’s EXHIBITORLive review series, we’re spotlighting creative booth attractions and giveaways: Elevation3D’s listening station AGAM Group’s fastest assembling contest Blue Pony’s digital version …
In this second video of our EXHIBITORLive review series, we’re focusing on some of the innovations discovered on the show floor: beMatrix LED-skin video arch Captiva Innovations’ banners with …
There’s never a shortage of creativity on the show floor at EXHIBITORLive in Las Vegas. This year, we begin our video recap series with an overview of some of …
There’s no doubt we live in a noisy world with thousands of messages constantly flying at us from all directions, both online and off. That assault of information definitely …
Although Build a Better Trade Show Image Week is coming to a close, that doesn’t mean you should stop improving and enhancing your exhibit strategies. Make it a part …
