Cool Finds at EXHIBITORLive 2018
In this second video of our EXHIBITORLive review series, we’re focusing on some of the most clever innovations seen on the show floor: Holographic Entrance Blue Pony’s digital dart …
Category: Creative Inspiration
Taking ideas found all around to produce new, ingenious marketing on the trade show floor
Creative Theme & Design at EXHIBITORLive 2018
The energy and enthusiasm was high at this year’s EXHIBITORLive (formerly the known as the EXHIBITOR Show). It was fun to see creativity and innovations across the show floor. …
Weekly Insights: Pre-show Marketing Inspiration
One goal of any exhibitor should be to have attendees looking forward to visiting your booth on the show floor. Doing a pre-show marketing campaign is one way to …
How Five Print Guys Took Over a Trade Show
Making a huge splash at a trade show isn’t limited to the biggest exhibits or the biggest budgets. International Paper (IP) proved that when they became the talk of …
Why Having Fun Matters
If you’re a follower of Trade Show Insights – or you’ve attended any of my workshops – you’ve probably heard me talk about the importance of rewarding your team. …