Ah-ha Moments from My First IMEX Experience
For years I’ve been hearing all the buzz about IMEX, but never had the opportunity to experience it first-hand until this year. IMEX is often referred to as the …
Category: Tips for Show Managers
Beyond Transactions: Building Strong Vendor Relationships
You may not spend a lot of time thinking about vendor selection when it comes to your exhibit or event, but that could cost you. Having vendor partners you …
Your Summer Playlist for Exhibit Marketing
In a previous post I shared a list of recommended books, but in case you’re more inclined to listen than read, this one’s for you! Missed a few episodes …
Weekly Insights: Sponsorship Beyond the Banners
You know the feeling … you enter the convention center and there are sponsor banners everywhere! Banners on the floor … banners wrapped around the columns … banners hanging …
Creating Events That Care for People & Planet
Lifestyles have changed since the “Great Pause,” and stamina is a big part of that. While event attendees used to be willing to be booked solid from sunup to …