Weekly Insights: Why Going Green Matters
Occasionally I still have an exhibitor ask why they should make the effort to be more environmentally-friendly in their exhibiting. It always leaves me scratching my head … how …
Category: Tips for Show Managers
Who’s Your Persona?
This week’s ExpoChat was all about creating and using attendee personas, and while we had a lively discussion (see transcript here), there was a very valid point raised at …
Weekly Insights: Do Exhibitors Know Who Owns the Show?
Earlier this week, I came across a disturbing discussion in LinkedIn regarding an article on the CEIR blog titled “Whose Show Is It Anyway?” It seems that based on …
Weekly Insights: Clever Tech Tools
Whether you’re exhibiting or managing trade shows, things are getting smarter and more streamlined with all the technology that’s out there. Today, I want to introduce you to a …
Weekly Insights: 5 States May Soon be “No-fly States”
January 22, 2018 looms large in five states: Maine, Minnesota, Missouri, Montana and Washington. That’s because if nothing changes, residents of those states will no longer be allowed to …