Category: Tips for Show Managers

Trade shows unfortunately have a reputation of producing massive amounts of waste, but it doesn’t have to be that way. Guest expert Dr. Sue Tinnish, Dean of the Kendall …

In the wake of all the insanity this week in Boston, it brings up a longstanding question in the trade show world — how safe are most expos and …

In virtually every industry there are a wealth of opportunities for continuing education – in fact, it’s a primary focus of any association conference. Yet the CEIR report “How …

For trade show exhibitors looking to improve their results, the best place to start may be by educating their exhibit staff. However, education is often the last thing on …

Without a doubt, video is a major tool for online marketing. But what many don’t realize is that video can also be effective on the trade show floor. In …