Adapting Exhibits for the (Near) Future
While it may still be unclear exactly when face-to-face trade shows will be back up and running again, there’s one thing we do know for sure: they certainly won’t …
Tag: booth attraction
6 Keys to Becoming More Attractive (Your Booth, That Is)
Exhibitors often believe it’s the trade show organizer’s job to generate traffic, but that’s not true. The show organizer’s focus is on bringing attendees to the event, but it’s …
Smart Attractions & Giveaways at EXHIBITORLive 2019
In the final video of this year’s EXHIBITORLive review series, we’re spotlighting creative booth attractions and giveaways: Elevation3D’s listening station AGAM Group’s fastest assembling contest Blue Pony’s digital version …
Weekly Insights: A Booth Attraction that Makes Scents
One common challenge when incorporating booth attractions: often they fail to attract the right kind of traffic. But that wasn’t the case for Hilton Worldwide at IMEX America. They …
Weekly Insights: Strike a Pose
Over the years, I’ve seen all kinds of selfie stations at trade shows (including some from before the term “selfie” even became popular) – from green screens to “poke …