Tag: booth staff

When you’re at a trade show, it’s easy to get focused on simply gathering leads or generating sales – short-term results. But beyond that, are you building meaningful connections …

In a previous post I shared a list of recommended books, but in case you’re more inclined to listen than read, this one’s for you! Missed a few episodes …

Exhibitors often focus on how their booth looks and what creative attractions or giveaways they can offer, yet forget to educate their booth staff on how to engage and …

At one point in my childhood, I wanted to be an architect. I loved the idea of creating a space that connected with people’s emotions and created a feeling …

When the calendar rolls over to a new year, many people make resolutions to get in shape, be more productive, or other self-improvement initiatives. What if this year you …