Earth Day Edition: Trade Show Sustainability is Growing
There was a time when trade shows and convention centers seemed oblivious to the idea of sustainability. Thankfully, that time is past. Today, there are no shortage of ways …
Tag: Detroit
Detroit’s Cobo Center Makes Going Green a Priority
Since today is all about the ‘wearing of the green,’ it only seems appropriate to share the story of how one convention center is going green every day. The …
Weekly News & Insights: Attracting Attendees with Cars, Bikes & Pinball Machines
To attract attendees, you must first understand what gets their attention. There’s no point in doing an over-the-top promotion if nobody cares. But if you truly know your audience, …
Weekly News & Insights: January Expos Set the Pace
The trade show world always watches closely what happens in January because it often sets the tone for the rest of the year. And if that holds true, this …
This Week in Exhibit Industry News
Although it was a short work week, here are some tidbits from the first few days of 2012: How Many Exhibitions, Venues Are There? According to a recent study …