Weekly Insights: Creating an Invitation That Intrigues
Pre-show promotions can be simple and straightforward, yet still be effective. But why not put some extra effort into it and really wow attendees? Here’s an example of an …
Tag: invitation
Attendee Promotion is Everyone’s Job
When I was a beginning exhibitor, I’ll never forget how I learned the importance of attendee promotions at one particular show. It was a local event which was open …
Why Exhibit Without Pre-show Promotions?
Caution: If you’re not currently doing any type of pre-show promotion, here’s the result you may expect. (Feel free to share this graphic with other exhibitors … they may …
Weekly Insights: Branding in a Bottle
At the recent ASI Road Show, one of the most unique items I discovered was this business card sculpture in a bottle. The company takes a quantity of your …