Looking to Reinvent Your Exhibit in 2012?

Here are some tips on tech-related design trends (including apps & tablets) that aren’t too difficult to implement. Also check out this list of hot new promotional ideas introduced at PPAI Expo. My faves are #5 – the Tabber wrist band (interesting way to make your promos go viral) and #9 – WOW! Personal Branded Assistance (like a real-life version of iPhone’s Siri). Have you tried using QR codes yet? Read how this experiment the Hilton Hotel did at last month’s PCMA Annual Meeting turned out!

For show organizers:

You know that these days having good Internet access is a must for your event. So here’s a checklist of things to consider when selecting an Internet provider for the show. (This list is for informational purposes only. It’s published by a conference Internet provider company, but I have no personal experience with them so cannot offer any kind of recommendation.)

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With experiences as both an exhibitor and a show organizer, Marlys Arnold has a unique perspective on trade show exhibiting. As an exhibit marketing strategist, she travels the country consulting and training on how to create experiential exhibits that produce significantly higher numbers of qualified leads. She’s led workshops for events ranging from local consumer expos to some of the largest trade shows in the U.S. She hosts the Trade Show Insights blog/podcast, and is the author of Build a Better Trade Show Image, the Exhibitor Education Manifesto, and the ExhibitorEd Success System. Exhibit Design That Works (the first book in the YES: Your Exhibit Success series) debuted in July 2017. She’s also the founder of the Exhibit Marketers Café, an online education community.

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GPS Your Exhibit Marketing - Free Workshop

When you set out on a long-distance road trip to a place where you have never been, odds are you don't just jump behind the wheel and start driving. Instead, you probably study a map or program your destination into your GPS System. So why not create a GPS to guide your exhibit marketing this year? Click below to request access to this free training, along with a road map and a turn-by-turn checklist!

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